The “social media revolution” is over-hyped nonsense. The real business opportunity is to become more relevant and meaningful to customers in ways that create sales.
http://changethis.com/manifesto/90.05.SocialMediaSales/pdf/90.05.SocialMediaSales.pdf
Now that we’re seeing Web2.0 go mainstream, we’re seeing all sorts of folks get into the game. What they’re doing often looks different than what early adopters were doing.
In Culture Eats Strategy for Lunch, Shawn Parr at Fast Company makes an extremely seductive argument. Though he doesn’t mention it, this type of analysis goes back to Alfred Thayer Mahan’s The Influence of Sea Power Upon History. Except that Mahan does not fall into this trap of concluding that culture matters more than strategy.
http://www.tempobook.com/2012/01/28/does-culture-eat-strategy-for-lunch/
Watch Professor Robert Frank as he argues that in the next century Charles Darwin will unseat Adam Smith as the intellectual founder of economics.
http://www.thersa.org/events/video/vision-videos/the-darwin-economy
When sparks fly, some truly great ideas come to light.
Many of us have constant access to information. We are so used to looking up the answer to any question immediately that it can feel like withdrawal when we have to wait. Of course, storing information outside of our brains is nothing new.
Today’s ideal social form is not the commune or the movement or even the individual creator as such; it’s the small business. Every artistic or moral aspiration — music, food, good works, what have you — is expressed in those terms.
Call it Generation Sell.
http://www.nytimes.com/2011/11/13/opinion/sunday/the-entrepreneurial-generation.html
Renowned psychiatrist and writer Iain McGilchrist explains how our ‘divided brain’ has profoundly altered human behaviour, culture and society
http://comment.rsablogs.org.uk/2011/10/24/rsa-animate-divided-brain/
@smgoodman84 